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Learning Goals of Academic Programs in Business

Bachelor of Science in Business / Bachelor of Arts in Business (BSB/BAB)

  1. Goal 1:  Fundamental Knowledge: Demonstrate a fundamental knowledge of the core business disciplines.

  2. Goal 2:  Ethical Issues:  Understand ethical dilemmas and how to address them.

    1. Objective 1: Recognize and analyze ethical dilemmas and propose solutions for practical business situations.

    2. Objective 2: Consider the consequences of business decisions with ethical implications on all stakeholders.

  3. Goal 3:  Practical Business Skills:  Demonstrate proficiency in the application of practical business skills.

    1. Objective 1:  Demonstrate effective oral and written communication skills necessary for a professional business environment.

    2. Objective 2: Analyze business problems using appropriate software, data sources, and tools.

  4. Goal 4: Global and Multicultural Dimensions:  Demonstrate knowledge of the global and multicultural dimensions of the modern business environment.

    1. Objective 1:  Identify the challenges of operating in a global environment.

    2. Objective 2: Demonstrate an understanding of global business concepts.

  5. Goal 5:  Problem-solving and Decision-making:  Demonstrate effective problem-solving and decision-making skills in business situations.

    1. Objective 1:  Demonstrate the ability to apply appropriate techniques to solve business problems.

    2. Objective 2:  Demonstrate the ability to apply decision-making models and interpret the results.

Master of Business Administration (MBA)

  1. Goal 1:  Body of knowledge in the various disciplines

    Core Business Knowledge: Students will possess the current working body of knowledge in the business disciplines of Management, Marketing, Managerial Accounting, Managerial Economics, Corporate Finance, and Quantitative Management Science.

    1. COB shall be >= to the national mean on the ETS MFT.

    2. COB shall be >= the national mean on 3 of the 5 sub-groups.

  2. Goal 2: Decision-making and problem-solving using technology

    MBA students will be able to use decision-making and problem-solving processes after identifying, analyzing, and applying relevant data in the analysis of business problems.

    1. 糖心logo入口 relevant evaluation tools for decision-making and problem-solving

    2. Perform an analysis of business problems

    3. Make facts-based decisions

  3. Goal 3: Written communication

    Students will be able to effectively communicate ideas in writing.

    1. Reveals sound logic and organization.

    2. Exhibits a purpose and focus that is clear

    3. Develops ideas in a clear manner.

    4. Reveals a mastery of language, spelling, and grammar.

  4. Goal 4: Ethics

    Students will be able to incorporate the various ethical perspectives into their decision-making and problem- solving processes after identifying, analyzing, and applying relevant data and information.

    1. Identifies dilemma

    2. Considers stakeholders

    3. Analyzes alternatives/consequences

    4. Describes a desired action

  5. Goal 5:  Internationalization of business

    Students will be able to demonstrate an understanding of the impact of internationalization on businesses.

    1. Demonstrate an understanding of intercultural differences

    2. Evaluate business strategies in a global environment

Master of Science in Information Systems (MSIS)

  1. Goal 1: Equip students with technical skills relevant for businesses
    鈥� Objective 1:     Use Information Systems concepts to address business problems

  2. Goal 2: Equip students with advanced data skills
    鈥� Objective 2:     Model, monitor, and analyze data using various data analysis tools and methods

  3. Goal 3: Equip students with managerial and leadership skills
    鈥� Objective 3:     Develop written and verbal communication skills
    鈥� Objective 4:     Plan Information Systems projects
    鈥� Objective 5:     Address complex issues in the global Information Systems context

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